The company has gone into joint venture with Fung Holdings Ltd. (est. in 1937) to penetrate the China, Hong Kong, and Macau markets.

Since the early 1980s, Furla began expanding the Italian accessory market to launch a franchising network. Furla currently exports to 71 countries. Its products are present in over 1000 retail sales outlets and 320 single brand boutiques, 156 of which are owned by the company and 164 are franchised.